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VP of Business Development

Kelly Croteau

Kelly Croteau has years of experience in the marketing and public relations industry with an emphasis on social media. She earned an Associates degree at Dean College outside of Boston before transferring to Loyola Marymount University in Los Angeles to study communications.

Starting out as a marketing consultant for French fashion house Catherine Malandrino, Kelly was in charge of celebrity placement and building brand awareness in Los Angeles, this included creating and maintaining relationships with editors, stylists, costume designers and production companies. As Show Coordinator at LAZR Tradeshow, Croteau used her expertise in the fashion industry to execute a 3-day trade event held at L.A. LIVE. This included a massive social media campaign and marketing plan. Kelly has written for publications including Malibu Magazine, e-magazine Ask Miss A and numerous fashion blogs including Project Lena and Fashion Tribes. Her passion lies in social media where she is able to thrive and be creative, while initiating new ways to drive sales, communicate with the general public and build brand awareness for a variety of clients including small businesses, fashion brands and personalities.